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December 2, 2004
Mobile Games Publisher, Digital Bridges, To Open North American Operational Hub

Digital Bridges, a world leader in the creation and distribution of mobile entertainment solutions, today announced the opening of a cross-functional operational hub in San Mateo, California, to complement its existing production and technology facilities in Scotland. Its San Mateo offices will become the company’s North American headquarters, incorporating Development, Production and QA departments and a Sales and Marketing team.

The move caps a year in which Digital Bridges became one of the fastest-growing mobile game publishers in the dynamic North American market. Overall the company has seen its revenue in the third quarter of calendar 2004 grow by more than 30% over Q2. Digital Bridges recently closed a third funding round, for $18 million, from existing investors, funds advised by Apax Partners and Argo Global Capital.

The company, which had previously focused its content deals on its home European market, this year signed a number of strategically significant content partnership deals directly targeting the U.S. market. These include its license deals with Vivendi Universal Games, Universal Studios, MGM, the recently announced deal with Sports Illustrated mobile games and the US rights covered by its multi-region partnership arrangement with Electronic Arts.

Blockbuster titles launched in the U.S. so far this year include the phenomenally successful The Fast and the Furious™ racing game, EA SPORTS Tiger Woods PGA Tour 2004™, Crash Bandicoot: Nitro Cart™ and the critically acclaimed Gauntlet. Titles to roll out over the holiday period include Robocop™, dbi 3D Pool and SpyroRipto Quest™. Digital Bridges’ line up of new premium-branded titles to launch before the end of the year includes: EA SPORTS 2005 Tiger Woods PGA Tour; Platoon; Crash Bandicoot: Twinsanity; EA SPORTS 2005 FIFA MIE and 2Fast 2Furious.

The rollout of these premium titles has enabled Digital Bridges to become a key publisher to highly successful wireless network carriers like Sprint PCS (FON), Verizon Wireless (VZ), T-Mobile USA (DT), Cingular, AT&T Wireless, Virgin Mobile USA, Bell Mobility and Rogers Wireless (RCN). The company’s published titles are also available in a wide range of national retail outlets via its retail distributor, Playphone.

Commenting on the announcement, Brian Greasley, CEO of Digital Bridges said: "The North American market for mobile games has seen explosive growth in 2004. We are very excited to have been able to be part of that growth story, and with the content partnerships now in place and in particular with the calibre of staff we will now have operating out of San Francisco, we are looking forward to even faster growth in both revenues and market share in the coming year."

Source: Digital Bridges

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