November 29, 2004
Motorola Expands Mobile Phone Line-up with ATI’s IMAGEON(TM) Media Processors
ATI Technologies today announced that Motorola has expanded its mobile phone line up with twelve recently announced handsets based upon ATI’s IMAGEON™ Media Processors. The new models include RAZR V3 – the industry’s thinnest quad-band clamshell video phone, A630 – a two-way email EMS phone, i860 – an iDEN clamshell, camera phone, and E398 – an MP3 player/camera phone with 3D stereo speakers. These phones have already captured the attention of the market with numerous reviews published on-line and in mobile magazines.
ATI’s IMAGEON™ Media Processors provide advanced multimedia features such as digital still image capture (digital camera), Image Viewing (JPEG decoding) and rotation, and video clip (MPEG4) playback. All these functions create an enhanced visual experience for the end-user, and help propel new wireless services such as the popular Multimedia Messaging System (MMS) services. In addition, all the integrated features, including frame buffer memory and flexible display (LCD) controller, allow the IMAGEON™ to take workload off of the handset’s baseband processor, thereby minimizing power consumption and extending battery life.
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